Content Strategy for the Web. Kristina Halvorson

Content Strategy for the Web


Content.Strategy.for.the.Web.pdf
ISBN: 0321620062,9780321620064 | 135 pages | 4 Mb


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Content Strategy for the Web Kristina Halvorson
Publisher: New Riders Press




Adding voices that matter beyond mine:. One needs to know and plan ahead in all consideration when it comes to the content published or to be published online. She is the author of the seminal Content Strategy for the Web (2nd edition. Anderson, Margot Bloomstein, John F. €�Content strategy plans for the creation, publication, and governance of useful, usable content,” says Kristina Halvorson, author of the book Content Strategy for the Web. This second edition retains all that was wonderful in the first book,. Kristina Halvorson's book quickly became the go-to source when it came out 2009. Content Strategy for the Web by Kristina Halvorson. All of the invaluable information that she shared in the first edition is included with numerous new examples. Important voices in content strategy. Content Strategy for the Web Kristina Halvorson ebook. This book is an excellent source for those who want to get into online content marketing, web design, UX design and social media. Content Strategy for the Web download pdf. Our 8 favorite content strategy presentations and slide decks of 2012, from Kristina Halvorson, Sara Wachter-Boettcher, Rand Fishkin, Jonathon Colman, Stephen P. The second edition (2012) updates this with new case studies, examples and more. Content Strategy is a very hot topic nowadays.